Exhibitions

The Audi Forum Neckarsulm is normally open Monday through Friday from 8:00 a.m. to 4:00 p.m.Opening hours at a glance:Monday - Friday: 8:00 a.m. - 4:00 p.m.Saturdays: closedSundays: closedHolidays: closedPlease note that opening hours may vary due to events, exhibitions, or special promotions. You can find the latest information on opening hours under "Visitor Services > News" on the Audi Forum Neckarsulm website.Tip: Before your visit, check for current exhibitions, events, and any special opening hours at the Audi Forum Neckarsulm.

The Audi Forum Neckarsulm offers its guests a variety of exhibitions on the topics of mobility, design, and brand history.Brand exhibition: A showcase of current Audi models and innovationsHistorical exhibition: Insights into the company’s history and the history of the automobileSpecial exhibitions: Rotating exhibitions on various topics related to automobiles, design, art, and cultureAudi exclusive studio: Inspiration and information on customization options for Audi vehiclesFor more information and the latest updates, please visit the "Exhibitions" section.

Admission to the exhibitions at the Audi Forum Neckarsulm is free. Visitors can view the brand exhibition and special exhibitions without paying an admission fee. The only charges apply to scheduled guided tours:Audi Forum tour: Overview of the Facility, Exhibitions, and Brand ExperienceSpecial exhibition tour: In-Depth Insights into the Current ExhibitionGuided tours can be booked online through the Audi Forum Neckarsulm ticket shop or by phone through the visitor services department.Tip: Check out the current exhibitions before your visit to make the most of your time at the Audi Forum Neckarsulm.

The exhibitions at the Audi Forum Neckarsulm can be visited during regular opening hours without prior registration. An exception applies to the following types of visits:Group visits: Advance reservations are recommendedGuided tours: Reservations must be made through the ticket shop or by phoneIndividual visitors can drop by on a whim and view all exhibition areas free of charge.

Tip: Check the current opening hours in advance on the Visitor services page.

The exact address of the Audi Forum Neckarsulm is:Audi Forum Neckarsulm
NSU-Straße 1
74172 NeckarsulmContact information and Directions at a glance:Address: NSU-Straße 1, 74172 NeckarsulmNavigation destination: NSU-Straße / Kreuzung Hafenstraße, 74172 NeckarsulmToll-free phone number (Germany): 0800 2834468Phone calls from abroad: +49 (0)841 8935727Email: audiforum.neckarsulm@audi.deTip: To get there using your GPS, enter “Audi Forum Neckarsulm” or the address NSU-Straße 1, 74172 Neckarsulm to go directly to the visitor service.>> View the map (PDF)

The Audi Forum Neckarsulm is easily accessible by car via the A6 highway.Directions to the Audi Forum Neckarsulm:Take the A6 to the Heilbronn/Untereisesheim exit (Exit 36)Then follow the signs toward Bad WimpfenOnce there, follow the Audi signs to the Audi Forum NeckarsulmNavigation address: NSU-Straße / Kreuzung Hafenstraße, 74172 NeckarsulmFor tour buses: Exit Heilbronn/Neckarsulm (Exit 37) Head toward Bad Friedrichshall; there is a designated parking bay right in front of the Audi ForumTip: Enter “Audi Forum Neckarsulm” or the address NSU-Straße, 74172 Neckarsulm into your navigation system.>> View the map (PDF)

The Audi Forum Neckarsulm is easily accessible by train and light rail and offers good connections to local and long-distance public transportation.Getting here by train and light rail:Light rail: Take the S41 or S42 to the Neckarsulm Mitte stop. From there, it’s about a five-minute walk to the Audi Forum Neckarsulm.Train: Take the train to the Neckarsulm station. From there, it’s about a five-minute walk to the Audi Forum Neckarsulm. Alternatively, you can take a taxi from there to the Audi Forum.Taxi service: If no taxis are available at the train station, you can call the toll-free number 0800 0382828 to request a taxi.Directions from Stuttgart airport: Take the S-Bahn lines S2 or S3 to Stuttgart central station, and transfer there to a long-distance or regional train bound for Neckarsulm.Tip: Before you arrive, check the current schedules and connections on bahn.de or in the DB Navigator app to plan your trip to the Audi Forum Neckarsulm.

A visit to the exhibitions at the Audi Forum Neckarsulm takes between 30 and 90 minutes, depending on your interests. The length of your visit depends on which areas you choose to explore:Brand exhibition: ca. 20–40 minutesSpecial exhibition: ca. 20–40 minutesGuided tour: depending on the reservation 60–90 minutesIf you want to see all the exhibition areas, including the guided tour, you should plan on spending at least 90 minutes.

The special exhibition at the Audi Forum Neckarsulm changes regularly and explores topics related to automobiles, design, innovation, and the company's history.

Depending on the current exhibition, visitors can expect:Special production vehicles and concept carsHistorical exhibits from Audi's corporate historyThematic Highlights from the Audi brand universeSince the exhibitions change regularly, it's worth checking the Audi Forum Neckarsulm's current exhibition page before your visit.

The Audi Forum Neckarsulm offers two types of guided tours of the exhibitions. Visitors can choose between:Audi Forum tour: Overview of the facility, exhibits, and selected topics related to AudiSpecial exhibition tour: In-Depth Insights into the Artifacts and Themes of the Current Special ExhibitionBooking options:Online through the Audi Forum Neckarsulm ticket shopBy phone through the visitor serviceYou can find current dates and availability directly in the Audi Forum Neckarsulm ticket shop.

The exhibition areas at the Audi Forum Neckarsulm are designed to be accessible. Visitors with limited mobility can access all areas without restriction. Specifically, this means:step-free access to all exhibition areasaccessible pathways for wheelchair users and those using walking aidsaccessible restrooms in the buildingTip: For more information, visit the Visitor services page.

Photography in the exhibitions is generally permitted for personal use – without permission and free of charge.The following exceptions apply:Special exhibitions: Individual special exhibitions may have different photography policies.Events: Photography may be restricted or prohibited during ongoing events.Signs indicating where photography is prohibited are clearly posted on site.

The brand exhibition at the Audi Forum Neckarsulm showcases the latest Audi models from across the entire vehicle lineup.Visitors will discover the following there:current production vehicles from various model linesselected Technologies and Trim LevelsThe exhibition is open to the public free of charge during regular hours – no advance registration required. You can find the current opening hours under "Visitor services".Tip: For more information and the latest updates, see Exhibitions.

The Audi exclusive studio at the Audi Forum Neckarsulm is the central hub for anyone who wants to customize their Audi. In a specially designed consultation and experience area, customers can explore the wide range of options offered by Audi exclusive and receive personalized assistance in configuring their dream car.Your benefits at the Audi exclusive studio Neckarsulm:Personalized consultation on special paint finishes, exclusive leather colors, and custom interior optionsExtensive customization options that go beyond the standard vehicle lineupExhibition of selected Audi exclusive models as a source of inspiration for customizing your own vehiclePresentation of high-quality Audi Sport alloy wheelsExperience-based counseling using authentic materials to see, feel, and compareThe Audi exclusive studio at the Audi Forum Neckarsulm is designed for customers who wish to customize their Audi and personalize it with exclusive colors, materials, and interior details. Please send appointment requests to: exclusive@audi.de

The Audi exclusive studio at the Audi Forum Neckarsulm offers numerous ways to customize an Audi according to your own preferences. The Audi exclusive lineup goes well beyond the standard equipment options and opens up a wide range of customization possibilities for both the exterior and interior.Customization options at the Audi exclusive studio:Exclusive custom paint finishes in a wide range of colors and shadesCustom leather colors, trim options, and interior designs for a personalized atmosphere in the vehicle cabinHigh-quality materials and carefully selected design and interior featuresAudi Sport alloy wheels in various sizes and designsPersonal consultation and sample selection at the Audi exclusive Lounge in the Audi Forum NeckarsulmDirect comparison of colors, materials, and finishes using original samplesTo receive personalized advice at the Audi exclusive studio, you must have a preconfigured Audi model. This allows the Audi exclusive experts to address your specific needs and present suitable customization options. Please send appointment requests to: exclusive@audi.de

At the Audi exclusive studio in the Audi Forum Neckarsulm, you’ll discover a wide range of exclusive paint colors, custom leather colors, and high-quality trim options that go beyond the standard lineup. The Audi exclusive experts will help you customize your vehicle exactly to your personal preferences.Customization options include:An extensive selection of Audi exclusive special paint finishes, which can be viewed and compared on-site using paint samplesA wide variety of leather colors and combinations for seats, armrests, and other interior elementsOriginal interior samples and components in the Audi exclusive Lounge to help you visualize your desired configurationAudi Sport alloy wheels to give your vehicle a truly unique lookTip: Configure your desired Audi model online in advance to best prepare for your consultation at the Audi exclusive studio Neckarsulm and to discuss the available customization options in detail.Appointment request: exclusive@audi.de

The Audi exclusive studio at the Audi Forum Neckarsulm can be visited as part of a regular visit to the Forum – no appointment necessary. However, different guidelines apply for a personalized consultation:Walk-in visit: studio tours are available at any time during business hoursPersonalized Consultation: We recommend scheduling an appointmentPrerequisite for consultation: a preconfigured Audi modelTip: Schedule your appointment in advance via exclusive@audi.de or the Audi Forum Neckarsulm website.

You can easily schedule a consultation appointment at the Audi exclusive studio in the Audi Forum Neckarsulm by email.Here's how to schedule your appointment:EMail: exclusive@audi.dePlease include the following information in your request:
- Type and scope of the customization you'd like
- Your preferred date
- Your phone number in case we need to call you backImportant: A preconfigured Audi model is required for the consultation.Alternatively, you can reach the Audi Forum Neckarsulm info line by phone at 0800 283 44 68. Hours of operation: Monday through Friday, 8:30 a.m. to 5:00 p.m.For more information on service hours, please see Visitor Services.

Personal consultations at the Audi exclusive studio in the Audi Forum Neckarsulm are free of charge. To receive a personalized consultation, you must have a preconfigured Audi model. During the consultation, customers receive:Personalized assistance with customizing your vehicleInsights into exclusive trim options and materialsSupport with the final configurationTip: For a detailed consultation, we recommend making an appointment in advance at the Audi exclusive studio.

The Audi F1 Showcar is now on permanent display at the Audi Forum Neckarsulm and is one of the new highlights of the exhibition for Audi, motorsports, and Formula 1 enthusiasts.For more information, see Exhibitions.