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Finland experience exclusive coaching

New to the programme!

Two people (a younger woman and an older man with glasses) in winter clothing stand on a patch of ice and simulate driving movements, with an Audi vehicle in the background.

The customised driving experience.

New to the programme is our most individual training: four days in Finland with a personal instructor who will provide you with a training programme tailored specifically to your wishes and abilities. This very special driving experience can be booked for one or a maximum of two people. You can either ride alone in the vehicle or share a vehicle with your partner or a friend. Your instructor will accompany you throughout the four days and concentrate fully on your training progress.*
Duration

2,5 training days with overnight stays

Location

Muonio

Price/person

€14,500*

*incl. VAT

Red Audi RS e-tron GT performance drives on a snow-covered track through a snowy mountain landscape with trees and hills in the background.

After an initial briefing with your instructor, the training programme is tailored to your level of knowledge, your goals and wishes over a total of two and a half days of active driving. In this consultation, the use of data analysis and video feedback is discussed as well as special training focuses. The Audi SQ6 e-tron*, the RS e-tron GT performance* and the S5 Avant* are available to you at the location so that you can flexibly decide which vehicle you would like to drive during the training. The Audi RS 3 driving experience* can also be used for a day if you have the appropriate driving skills.

And, of course, there’s no shortage of fun here either. The specially designed circuits offer you unbeatable driving pleasure on ice and snow.

This training offers you the opportunity to customise your driving experience to suit your needs. If you are interested in different dates or a different training duration, please contact us.

  • Individual 1-on-1 coaching (1-on-2 coaching for two participants)
  • Video feedback with data analysis 
  • Various driving techniques
  • Various courses

In addition, our trained instructors will also be happy to provide you with interesting background information on these latest Audi models.

Price/person:

  • €14,500 incl. VAT
  • €21,000 incl. VAT (2 persons)

Additional services includes in the price: Three overnight stays (4* hotel, suite), full board (menu/buffet), selected drinks

Number of participants: Min. of 1 (single occupation), max. of 2 (double occupation)

Training vehicles: Audi S5 Avant*, Audi RS 3 driving experience*, Audi RS e-tron GT performance*, Audi SQ6 SUV e-tron*

Training languages: German and English

Note:

  • Max. one vehicle / Instructor
  • Sporty driving training with individual levels of difficulty

Important information: Audi is planning the event at locations and on days when the necessary weather conditions can usually be expected. The event will be held on an outdoor ice rink specially prepared for this purpose. The safe and high-quality implementation of the event depends on the existence of the weather conditions required for ice formation (constant temperatures below 0 degrees Celsius) for a sufficient period of time before and during the event. Nevertheless, unpredictable weather conditions may occur shortly before or during the event, which prevent the event from being held for safety reasons.

Audi therefore reserves the right to cancel the event or the entire trip at short notice before the start of the trip. Audi recommends taking out travel cancellation insurance or booking tickets for arrival and departure that can be cancelled at short notice.

  • 30.01.-02.02.2026
  • 02.-05.02.2026 (fully booked)
  • 05.-08.02.2026


Please note that the flight tickets are no longer part of the AUDI AG travel package. As of the 2026 winter season, you will need to book these individually yourself.

We still offer a central shuttle service from Kittilä Airport to the hotel and back on the day of arrival and departure. If several or different shuttles are required, we will be happy to help with the coordination – participants are responsible for covering their own costs.

Your training vehicles

Performance that convinces! Test our exclusive training vehicles.

Experience the equipment of Audi exclusive in selected vehicles.

Gray Audi S5 Avant driving over bridge at sunset, front view.

Audi S5 Avant

Fuel consumption (combined): 8.0–7.6 l/100 km; CO₂ emissions (combined): 182–171 g/km; CO₂ emission class: G–F

Gray Audi RS 3 driving experience with red foiling and red rims stands in front of a black industrial hall.

Audi RS 3 driving experience

Audi RS 3 driving experience: The vehicle is not offered for sale and is not subject to Directive 1999/94/EC.

Green Audi RS e-tron GT performance driving on a coastal road, rear view in daylight.

Audi RS e-tron GT performance

Electric power consumption (combined): 20.8–18.7 kWh/100 km; CO₂ emissions (combined): 0 g/km; CO₂ class: A

A gray Audi SQ6 SUV e-tron is charged at a charging station in front of modern architecture with a city view at sunset.

Audi SQ6 SUV e-tron

Power consumption (combined): 18.6–17.5 kWh/100 km; CO₂ emissions (combined): 0 g/km; CO₂ emission class: A

Forms

Here you will find all the important documents to download as PDF files.
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