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Performance Finland Exclusive Coaching

Our most individual program on ice

A red Audi RS e-tron GT performance speeds across a snow-covered area; snow dust, a forest, and mountains in the background.

Audi RS e-tron GT performance: Electric power consumption (combined): 20.8–18.7 kWh/100 km; CO₂ emissions (combined): 0 g/km; CO₂ class: A

Performance Finland Exclusive Coaching at a glance

The most individual program: during these four days in Finland, you will be accompanied by a personal instructor. The exclusive driving experience for a maximum of two people including your vehicle choice is precisely tailored to your driving skills and wishes.*

Rear view of a red Audi RS 5 Avant on a snow-covered road; swirling snow, tire tracks, and a forest.

Audi RS 5 Avant: Fuel consumption (weighted, combined): 4.5-3.9 l/100 km; power consumption (weighted, combined): 18.7-17.8 kWh/100 km; CO₂ emissions (weighted, combined): 102-88 g/km; CO₂ class (weighted, combined): C-B; Fuel consumption on discharged battery (combined): 10.2-9.6 l/100 km; CO₂ class on discharged battery: G

What can you expect from Performance Finland Exclusive Coaching?

Create your own driving experience. This particularly exclusive format begins with a preliminary talk between you and your personal instructor. This is where you define your driving goals, the use of professional data analysis and video feedback as well as your desired training focus.

Four first-class Audi models will be available to you on-site – from the dynamic Audi RS 5 Avant* to the all-electric Performance model. Depending on your preference, you can flexibly decide which vehicle you want to drive on the specially designed circuits. If you have the necessary driving skills, you can also take advantage of the Audi RS 3 driving experience* for one day. Your personal instructor will be fully focused on your progress during the entire time. And best of all, you can enjoy this experience by yourself or drive together with your partner or friend in double occupancy.

Training content & highlights:

  • Tailor-made programme: content and focal points individually defined after a preliminary discussion
  • Personal instructor: 100% focus on your training progress
  • Variety: different courses and driving techniques
  • Evasive manoeuvres: safely avoiding obstacles in winter conditions
  • Telemetry & analysis: video feedback and data analysis can be integrated on request

Learning effect:
An extremely steep learning curve through individual 1-on-1 (or 1-on-2) coaching and tailor-made content that is precisely tailored to your personal level of knowledge.

What services are included in the price?

Price per person:

  • €14,500 (0% VAT (margin scheme for travel agents)) (1 person/single occupancy)
  • €10,500 (0% VAT (margin scheme for travel agents)) (2 persons/double occupancy)

Other services included in the price: 3 nights (4-star hotel, on request also in a double room), full board (menu/buffet), selected drinks

Number of participants:

  • min. 1, max. 2 persons
  • max. 1 vehicle / instructor

Training languages: German and English

If you are interested in different dates or a different duration, please contact us.

Important note: Please note that the flight tickets are no longer part of the AUDI AG travel package. As of the 2026 winter season, you will need to book these individually yourself.

Important information: Audi plans the event at locations and on days when the required weather conditions can normally be expected. The event will be held on an outdoor ice surface specially prepared for this purpose. The safe and high-quality implementation of the event depends on the weather conditions required for the formation of ice (constant temperatures below 0 degrees Celsius) for a sufficient period of time before and during the event. Nevertheless, even shortly before or during the event, unpredictable weather conditions may occur, which prevent the event from being held for safety reasons.

Audi therefore reserves the right to cancel the event and/or the entire trip at short notice prior to the start of the trip. Audi recommends that you take out travel cancellation insurance or book tickets for your arrival and departure that can be cancelled at short notice.

Who is this training program suitable for?

Sporty driver training with an individual level of difficulty for:

  • drivers who want the highest degree of exclusivity and a program tailored to their needs

Participation requirement: a valid car driving licence. The level of difficulty is individually adapted to the existing previous knowledge.

Overnight stay at a comfortable 4-star hotel in Muonio, Finland

This experience includes accommodation in a suite at the comfortable 4-star Lapland Hotel Olos in the Muonio region. These suites are located in a separate building right next to the slopes and offer a wide view of the impressive mountain landscape. For pure relaxation after a dynamic day on the ice, there is also a private sauna and a private hot tub.

Travel to the training location in Muonio, Finland

The Muonio training site is located about 200 kilometres beyond the Arctic Circle in Finnish Lapland.

Arrival by plane:
The nearest airport is Kittilä (KTT). Please note that the flight booking is made individually by the participants.

Transfer:
For the regular day of arrival and departure, a central shuttle service is offered from Kittilä Airport to the hotel and back. In order to ensure a smooth process and to be able to plan the transfers optimally, we need your exact flight times at least 14 days before arrival. On the basis of the data you provide, we will coordinate the central shuttle service for you or – if necessary – organise a corresponding individual connection transfer. Please understand that if you do not provide your travel details on time, you will be responsible for the organisation and the costs of the transfer.

Dates & availability

Table

Training

Location

Date

Duration

Availability

Booking

Training

Performance Finland Exclusive Coaching

Location

Muonio, Finland

Date

02.-05.03.2027

Duration

4 days (2.5 training days)

Availability

available

Booking

Get your training place now

Training

Performance Finland Exclusive Coaching

Location

Muonio, Finland

Date

05.-08.03.2027

Duration

4 days (2.5 training days)

Availability

available

Booking

Get your training place now

Training

Performance Finland Exclusive Coaching

Location

Muonio, Finland

Date

08.-11.03.2027

Duration

4 days (2.5 training days)

Availability

available

Booking

Get your training place now

As of July 27, 2026

The learning curve of individual coaching is unbeatable. In Performance Finland Exclusive Coaching, we break down every move, analyse the data and hone your driving technique in extreme conditions in a very targeted manner.

Fredrik Ahlin, Audi driving experience instructor “Performance Finland Exclusive Coaching”

Your training vehicles

Experience the Audi exclusive equipment in selected training vehicles from the Audi driving experience.

Red Audi RS 5 Avant driving on a winding road, headlights shining, dark volcanic landscape in the background.

Audi RS 5 Avant

Audi RS 5 Avant: Fuel consumption (weighted, combined): 4.5-3.9 l/100 km; power consumption (weighted, combined): 18.7-17.8 kWh/100 km; CO₂ emissions (weighted, combined): 102-88 g/km; CO₂ class (weighted, combined): C-B; Fuel consumption on discharged battery (combined): 10.2-9.6 l/100 km; CO₂ class on discharged battery: G

A gray Audi SQ6 SUV e-tron is charged at a charging station in front of modern architecture with a city view at sunset.

Audi SQ6 SUV e-tron

Audi SQ6 SUV e-tron: Power consumption (combined): 18.6–17.5 kWh/100 km; CO₂ emissions (combined): 0 g/km; CO₂ emission class: A

Green Audi RS e-tron GT performance driving on a coastal road, rear view in daylight.

Audi RS e-tron GT performance

Audi RS e-tron GT performance: Electric power consumption (combined): 20.8–18.7 kWh/100 km; CO₂ emissions (combined): 0 g/km; CO₂ class: A

Gray Audi RS 3 driving experience with red foiling and red rims stands in front of a black industrial hall.

Audi RS 3 driving experience

Audi RS 3 driving experience: The vehicle is not offered for sale and is not subject to Directive 1999/94/EC.

Service area

Further information and documents can be found here

Do you need assistance or have any questions?

Then please contact us at +49 (0)841 / 89 32900 or drive@audi.de

Frequently asked questions (FAQ) about Performance Finland Exclusive Coaching

Further training opportunities offered by the Audi driving experience

From targeted driver safety training to an exclusive driving experience: the Audi driving experience offers the right training program for every level of driving ability and every requirement. Discover more what’s on offer.

A light green Audi RS 3 Sportback is drifting in the snow.

Audi training experience winter

Discover more exciting training opportunities.

Audi RS 3 Sportback: Fuel consumption (combined): 9.4–9.0 l/100 km; CO₂ emissions (combined): 214–205 g/km; CO₂ emission class: G

A snow-covered landscape with winding tracks on a frozen lake, surrounded by woodland and a wintry sky.

Audi ice experience

Discover our other offers for winter 2027.

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